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Potts Point, NSW 1335
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Branding Digital Featured Print March 13, 2024

Feet in Focus

Feet in Focus is a pedorthic practice specialising in custom orthopaedic footwear.

Utilising decades worth of expertise and knowledge, along with some of the latest 3D-scanning and diagnostic technology, Feet in Focus provide the highest quality orthotics and custom orthopaedic footwear for a range of conditions.

  • Creative

    Branding | Website

  • Client

    Feet in Focus

  • Completed



Project overview

We have worked on the brand since 2019. We have assisted in all aspects of the brand creative including:

  • Updating brand identity
  • Creating a few versions of the website over the years
  • Trade show exhibition stand
  • Pullup banners

to name a few.


Updated brand identity

Feet in focus pediatric services.


For the website Feet in Focus wanted a stylish yet easy to navigate site. They needed to communicate a lot of information and wanted the site to be easily digestible for the user.

Print & environmental design

Trade show exhibition stand
Pullup banners

Feet in Focus decided to exhibit at a disability trade show. We were engaged to design all aspects of the stand. We came up withnthen design of the stand backdrops, display units, case study posters, pull up banners, give away promotional items and brochures. The brief was to have this as a pack away unit that could be used in future trade shows.

Project Work

Some of the creative done for the project