QODE

Ten days before the 2020 event, due to the unforeseen impact of COVID-19, QODE 2020 was cancelled as a physical event. However, this setback did not halt our efforts. In this brief timeframe, we successfully transitioned the entire event into a virtual format. Over two exciting days, we live-streamed the event on YouTube, ensuring that the content reached a global audience despite the physical constraints. Additionally, we created a virtual exhibition in a 3D space, allowing users to navigate the event, walk around, and interact with exhibitors in real-time, simulating the experience of an in-person exhibition.

Nick Krull was appointed as the Creative Director for the QODE 2020 brand, overseeing the execution of all creative work, both online and offline. He worked very closely with the event organiser who's leadership ensured that the transition to a virtual format was seamless and that the brand's vision and message were effectively communicated.

The event website was a comprehensive hub of information. It included detailed profiles of all speakers and exhibitors, a two-day schedule covering two stages, registration information, ticketing details, and information about all side events. This thorough and user-friendly online presence helped maintain the event's integrity and accessibility.

In 2019, QODE had successfully attracted 3,000 attendees, featured 24 global keynote speakers, hosted 136 exhibitors, and facilitated 22,500 business contacts. Despite the shift to a virtual format in 2020, the event saw remarkable engagement with 14,733 live stream attendees, 63 virtual exhibitors, viewership from 42 countries, and 110 pitch applications. These impressive numbers demonstrated the resilience and adaptability of the event, as well as the effectiveness of the virtual platform in maintaining high levels of participation and interaction.