PocJox™ is a new generation of men’s active compression underwear. The innovative design delivers a sweat-resistant duel pocket system that securely holds your mobile phone, credit card and key allowing you to exercise hands free.
PocJox™ is constructed with technically advanced compression fabric that improves your performance whilst exercising and provides ultimate support, durability and comfort.
Brief
Krull Design+Advertising has worked with PocJox since its inception in early 2015. We assisted the founder with all creative elements: product design, packaging, website, swing tags, photography, pull up banners, gift cards and all other touchpoints.
Unfortunately in 2019, PocJox decided to close its doors. But it was a great creative company to work with.
The packaging needed to stand out and be different, so we came up with a slip cover pack. The inside box was fluorescent orange and we utilised the fabric tag from the pocket as an opening device for the pack.
Project work
